Russia will implement tax-free cross-border online shopping below 200 euros

Russia has recently introduced new regulations that exempt individual cross-border online shopping products worth less than 200 euros from import tariffs. This policy is scheduled to take effect on July 1, 2026.

This policy is issued by the Eurasian Economic Commission (EEC) and applies to its five member countries (Russia, Belarus, Kazakhstan, Kyrgyzstan, Armenia), but only for personal use and does not apply to commercial imports. For goods with a value exceeding 200 euros, a 5% tariff will be imposed, with a minimum of 1 euro per kilogram. The tax-free limit may be adjusted in the future as a transitional measure. In addition, the Russian Ministry of Finance has proposed to gradually increase the value-added tax on cross-border online shopping products from 5% to 20% starting from 2027.

cross-border e-commerce

Tariff policies in other regions around the world are also being adjusted. Thailand has lifted the import tax exemption threshold since January 1st this year and may raise the tax rate to a maximum of 30%; Starting from July 2026, the European Union will impose fixed tariffs on packages with a value below 150 euros based on the type of goods; Nigeria has introduced a $300 import tax exemption quota.

At the same time, major e-commerce platforms have also introduced corresponding seller welfare policies, such as Shopee's commission free policy and TikTok Shop's "zero yuan trial operation", providing new growth opportunities for sellers. Overall, the global tariff environment is undergoing frequent adjustments, and sellers need to pay attention to policy changes while flexibly utilizing platform resources and continuously improving their products and services to operate steadily.